Enjoyment or autonomy? The interactive effect of brand ritual and brand personality on consumer purchase

v1

Type:Journal Article

0 views

[![NobleID](https://www.nobleid.org/api/badge/EE2FFBFD.svg?ark=w1%2F20260515%2FEE2FFBFD)](https://nobleid.org/work/w1/20260515/EE2FFBFD)

ARK Inflections

Bibliometric Analysis

Impact metrics, research fronts, co-authorship networks →

Authors & Claims

Paper Authors