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Banka Çağrı Merkezi Hizmet Kalitesinin Tüketici Temelli Banka Marka Değerine Etkisi: Ampirik Bir Araştırma(The Effect of Bank Call Center Service Quality on Consumer Based Bank Brand Equity: An Empirical Research)
NobleIDNI0P75W26R45S63
Type:Journal Article
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